Amazon collaborates with Meadham Kirchhoff on its first collection

Amazon collaborates with Meadham Kirchhoff on its first collection

Meadham Kirchhoff 850x1104 Amazon collaborates with Meadham Kirchhoff on its first collection
1. Loveless Women’s Sweatshirt /// 2. Unicorn Women’s Sweatshirt /// 3. Monster Men’s Sweatshirt /// 4. Mother May I Women’s Sweatshirt ///

Amazon is where I buy my books and gadgets, but I’ve never really considered it for buying my clothes. However, that is all about to change, as Amazon is reinventing itself as a serious online fashion contender, with the recent launch of their new Premium Store, as well as its very first exclusive collaboration with London-based duo Meadham Kirchhoff. The collection consists of 4 sweaters – 3 for women, 1 for men – featuring Meadham Kirchhoff’s usual eclectic style, for just £75 each.

So what do you think – will you consider Amazon for your next online clothing purchases?

pixel Amazon collaborates with Meadham Kirchhoff on its first collection
  • http://twitter.com/alexlovesblog/status/279552693205352448/ Alex Loves (@alexlovesblog)

    BLOGGED: Amazon collaborates with Meadham Kirchhoff on its first own fashion collection http://t.co/6RQYf7Am

  • http://twitter.com/Alexxxje/status/279552691087237123/ Alex Vanthournout (@Alexxxje)

    BLOGGED: Amazon collaborates with Meadham Kirchhoff on its first own fashion collection http://t.co/R8paDTVY

  • http://twitter.com/SMS_Style Anna Hart

    I had no idea Amazon were planning on doing this – will be really interesting to see how it goes! Love that men’s sweater. xx

    South Molton St Style

    • http://www.alexloves.com Alex Loves

      I think it will be interesting to see how it turns out! They obviously have the power and the knowledge to do this… x

  • http://twitter.com/alexlovesblog/status/279595208566530049/ Alex Loves (@alexlovesblog)

    Amazon reinvents itself as a fashion retailer with a collaboration with Meadham Kirchhoff http://t.co/6RQYf7Am