Last week I found myself in Florence, Italy, where I was invited to attend the 5th edition of Firenze4Ever by Luisa Via Roma. Together with some of the world’s top fashion bloggers (seriously, have a look at the amazing guests here! A huge honour for me to be included!) we were treated to 3 days of fashion workshops, fabulous food, sunshine and even a Madonna concert.
It seems like I’ve been working on this post for days now, but I just had too many great pictures and moments to sum my trip up in one post, so I’ve decided to split my Firenze4Ever experience up in several posts. Highlights include my Style Lab in which I got to create, style and direct a photoshoot, the Madonna concert and the many lovely people I met whilst there. But I’ll just let the pictures do the talking…
Special thanks go to Luisa Via Roma for organising the event, Mercedes Benz for transporting us around in style and Alexandra at Karla Otto for taking good care of us!
For more pictures of the event, check out the Alex Loves Facebook Page!


























A sneak peek of my Style Lab photoshoot – full post coming soon!






















