London Fashion Week AW12: Margaret Howell

London Fashion Week AW12: Margaret Howell

I might be an early bird, but it does take something special to get me out of bed at 9am on a Sunday morning. Margaret Howell is that something special for me, so before I even had my morning coffee, I found myself in the packed venue on Wigmore Street, which doubles as the label’s flagship stop the rest of the year.

Why? Not for the spectacle, celebrity sightings or avant-garde designs. No, Margaret Howell simply just makes the clothes I will end up wearing next season: no fuss, classic and timeless tailored designs in beautiful materials, it’s as simple as that. For AW12, it won’t be any different – I wanted every single piece that came down the catwalk, from the comfy sweaters to the denim dresses, the crisp shirts and even the pompom berets. I loved the girls’ messy side ponytails and almost non-existent natural makeup, as if they had just simply woken up and thrown these clothes on. Laid-back, casual and 100% my style.

Most definitely worth waking up on a Sunday for.

For lots more of my images, check out the Alex Loves Facebook Page!

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  • http://twitter.com/Alexxxje/status/177001149281480704/ (@Alexxxje) (@Alexxxje)

    BLOGGED: Everyday perfection at Margaret Howell AW12 http://t.co/jmRuPtL0 (@margarethowell)

  • http://twitter.com/Alexxxje/status/177022345771364353/ (@Alexxxje) (@Alexxxje)

    London Fashion Week AW12: Margaret Howell http://t.co/jmRuPtL0