This morning, the most wonderful invitation landed in my inbox with a virtual thud: did I want to come to the preview of the new Chanel Coco Cocoon range this Friday? Why, yes, yes I do, thank you very much. I’ve been a huge fan of Chanel’s cheaper, more casual range since it first launched last year – even despite Lily Allen being the face of the campaign. I loved it so much, I dragged my mom to the store, where she promptly bought one… for herself. I kicked, screamed, moaned and begged, but no Cocoon for Alex. But rest assured, the moment she takes her eye off the bag – which she still hasn’t, even after a year – that bag will be mine. Sorry Momma V, but it goes like this:
So the second range doesn’t actually hit stores until early August, but the campaign has already launched, this time featuring the gorgeous Vanessa Paradis. Growing up in Belgium, she was always the epitome of the cool, gorgeous French girl, so I think she is the perfect choice for Coco Cocoon. I was left a little dumbfounded when I asked around my friends in the UK yesterday and found a lot of them had never heard of her. She’s a singer, model and actress and also Missus Johnny Depp, mother of their two children. She’s ageless (but 38, really), stylish, uber-French and so, so classy. Karl Lagerfeld shot the campaign himself as per usual, and below you can find a behind-the-scenes video of the shoot.
On the dedicated Coco Cocoon website, there’s a bunch of images up as well, showing a few upscale additions to the range, like the Quilted Alligator or the Orylag and Lambskin quilted bowling bags alongside the cheaper nylon ones. As you enjoy, drool and ponder whether to sell your iPad to scrape together the pennies to pay for the bag by August, you can discover Vanessa’s sultry voice in the background. It’s a win-win. More info soon after I go see them for myself!