Today I’m celebrating the 5 month birthday of the blog, and what a journey it’s been already! I started it as a bit of a joke to keep me entertained in between freelance gigs, but somehow Alex Loves has really taken over my life! In the past few weeks some really exciting things have happened, some I can tell you about, some I can’t (just yet!), but it’s all a bit of a rollercoaster at the moment!
I just want to take the opportunity to say thanks to all those who read the blog, who email me, comment, put me on their blogroll, invite me to their events, and a big shoutout to my ever-present Twitter buddies who are always there with good advice when I need it. Sorry if this a little mushy, I just am overjoyed with everything that’s been going on lately!
Anyway. let’s put the hankies away and go back to business! One of the things I can tell you about is that I’ve now started guestblogging for Catwalk Genius. If you haven’t heard of their concept yet, then you’ve probably been living under a rock. If that’s the case, then a) I’m sorry for you and b) let me explain it to you.
Catwalk Genius is a website offering the first public-funded fashion collections. Designers put their collections on the website and give the public the chance to buy shares in their line. When the collection gets produced, the shareholders can earn money from sales and can enjoy the perks of being involved with an upcoming deisgner. For full details on how it works, read here
This is such a great concept as it gives the young designers the opportunity to create the collection they want to as well as have a platform to sell it on. On the other side of the spectrum, the public can finally get involved in the fashion game. If you like a designer, why not support their company? If you believe in their talents, then invest. And if your designer sells well, you’ll even earn some cash too. Win-win for everyone!
Some amazing designers on there looking for funding right now are the amazing Fred Butler (whose creations regularly grace the heads of Lady Gaga. The Telephone hat, yes?), Maaike Mekking and new addition this week, Katie Eary.
So, as the New York Times said more eloquently, put your money where your style is and support young talent. Or just shop the collections on the site. And if you’re waiting for your paycheck, then have a look at the new blog, featuring posts by yours truly.